What makes High-Quality Coffee to stand out from Industrial Coffee?
Producing sustainable high-quality coffee
Quality in coffee depends on how good the processes and controls are in all the steps the coffee takes, from the seed to your cup.
Industrial Coffee goes through very a long chain composed by several players: Farmers, cooperatives, local buyers, exporters, traders, importers, roaster, distributors, and commercial stores.
The industrial coffee chain players' main goals are:
- making a margin while buying and selling coffee to the next player.
- move as much coffee as possible.
- sadly producing the minimum required quality for the next player to buy.
We don’t share the principles of “minimum quality” neither “trade as much coffee as possible”. Therefore, we have decided not to go through the industrial coffee chain and not to make compromises regarding quality, from the seed to the cup.
Our 1st and 2nd place in the "Cup of Excellence" in Puebla, Mexico, confirms that we are right with our principle of striving for the highest coffee quality.
What is AMATE doing differently?
Sustainable organic certified cultivation
Sustainable organic certified cultivation
We do not use any pesticides!
Instead we produce our own organic fertiliser and PROTECT BIODIVERSITY and SOIL,
in order to cultivate HEALTHY coffee plants which can produce the best coffee cherries.
Selective harvest
Selective harvest
We only PICK the BEST RIPE red COFFEE CHERRIES by HAND (like Juanita here).
This means that we have to harvest the same plant up to 5 times.
Sun-drying the coffee
Instant processing
The harvested coffee cherries are processed on the SAME DAY.
The pulp is separated from the coffee beans, which are then washed.
Then the coffee beans need to be constantly being turned (as Bardo does here) while they are DRYING in the SUN for several days.
Carefully sorting by hand
Carefully sorting by hand several times
After the sun-drying, the coffee beans first go through a sorting process done by a machine
and are then carefully SORTED by HAND SEVERAL TIMES from our women,
so that all possible defects are picked out.
AMATE Export Team
Export in special food grade bags
We use special FOOD GRADE BAGS that keep our green coffee fresh for a very long time.
In addition, our coffee is protected from external influences by a jute bag.
Each of our bags has a label and can therefore guarantee 100% traceability.
Tailor-made gentle roasting
Tailor-made roasting & aroma protection packaging
We know our coffee like nobody else.
Our tailor-made LONG-TERM ROASTING reveals the unique AMATE flavors.
The resealable aroma protection packaging guarantees our AMATE flavours for a long time.
Resealable aroma protection packaging
You can be certain that we have paid great attention to all the steps so you can enjoy a High-Quality Coffee, that has been produced in a SUSTAINABLE way.
We offer you a coffee that is:
- Not mixed with other coffees
- Zero Trade (from our ranch to you, no traders in between)
- Limited Edition (only the best from our own plantation)
- Organically cultivated
- Hand picked (only the red ripe coffee cherries)
- Sorted by hand (only the best green coffee beans)
- 100% Arabica
Do you want to know about other Initiatives?
